Hiring a car is a great way to get about in Bulgaria. You can hire a car from as little as £6 a day. Book on line before traveling. The car hire company will meet you at the arrivals gate and the car is waiting in the airport carpark for you to drive to your destination. On your final day, the car hire staff will meet you outside the departure terminal and you can take your baggage and depart. Very easy and reliable service.

There is a direct bus service from Sofia Airport to Samokov, which runs every 30 minutes. The cost is around 4 levs per person, which is less than £2 per person. The journey is around 1 hour.